Jane Donahue enters her second year at Bryant University as the Director of Marketing and Promotions.
Donahue is responsible for coordinating and executing promotions for Bryant's 22 varsity sports. In addition to marketing through social media, she is in charge of developing new methods of advertising Bryant Athletics both on campus and the community.
During the 2009-2010 women’s basketball season, Bryant received the NCAA Pack the House Challenge for the Northeast Conference. Through her grassroots marketing efforts, Donahue was able to set an attendance record for a home women’s basketball game.
In addition, Donahue is responsible for developing new corporate sponsors along with maintaining current partnerships. In accordance with developing new business for the athletic department, Donahue serves as the main liaison between the Black & Gold Club and the athletic department. Donahue is in charge of managing all fundraisers for the department, including the annual Black & Gold Golf Outing.
Prior to joining the staff at Bryant, she served as a Media Relations Assistant in the Merrimack Sports Information Department. During her tenure at Merrimack, her duties included compilation of statistics, writing press releases and assisting with the publications for numerous Merrimack varsity programs.
A 2009 graduate of Merrimack College, Donahue received her B.S.B.A in Marketing. While at Merrimack, she was a two-year member on the Warriors softball team and was named Dean’s list in the fall of 2008.
A native of West Bridgewater, Mass., Donahue is currently pursuing a Masters of Business Administration at Bryant and will graduate in the summer of 2011.